July 2013

A day to remember at the Ritz

I was recently asked to create a mission statement for black sheep filmworks. You know, a cool one like Warby Parker’s “Do Good” or an inspiring one like Nike’s “To bring inspiration and innovation to every athlete in the world.” After much thoughtful soul searching and a good glass of Pinot Noir, I pumped my fist in the air and loudly proclaimed “To create kick ass films and have a great time doing so.”

Profanity aside, I liked it. But then I stumbled upon the Ritz-Carlton mission statement, a part of which declares “The Ritz-Carlton experience enlivens the senses, instills well-being, and fulfills even the unexpressed wishes and needs of our guests.” WOW! That’s what I strive for, especially fulfilling the unexpressed wishes of my clients. So in creating this wedding film for Jeneca and Ryan, I really wanted to surpass their expectations, even if they didn’t know what to expect. Wedding films are mysterious like that. Even if you’ve watched loads of them, yours will be different. And probably, hopefully, yours will be SO MUCH BETTER. Because it’s yours, and because the black sheep knows how to surpass your expectations.

Speaking of kick ass wedding films…you’ve already seen Jeneca and Ryan’s preview. Please watch their “Behind the scenes” and see why we have a great time doing what we do. 😉


Many thanks to the wedding superstars who lived up to the Ritz credo:

Venue: Ritz-Carlton Dove Mountain
Coordinator: Lori Cajimat
Photography: Chris Richards photography
Filmmaker: Black Sheep Filmworks
Floral Design: LaFleur Plantscapes+Fresh Flora–Collen LaFleur
Entertainment/Lighting: Saytr Entertainment-Andy DePew

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